Japanese Philosophy

Suntory Whisky embodies the harmony
that exists between Japanese nature and
Japanese people.
This unique fusion establishes Suntory Whisky as an art form.

From the magnificence of nature in the Land of the Rising Sun and the subtleties of its varied seasons

From the deep source of its pure waters
From the hands and hearts of its best artisans
Comes a whisky
Born from the Japanese way
Speaking to the soul and awakening our senses, Taking us back to where it all began.
Suntory Whisky embodies the harmony that exists between Japanese nature and Japanese people.
Suntory Whisky is the fusion of the delicate forces of Japanese nature itself combined
with the passion and precision of the best Japanese artisans.

2 ARTSTHE ART OF
JAPANESE NATURE

Nature's abundance,
transience
and diversity are sources of
inspiration for the Japanese.

The Japanese feel at one with nature.
Nature is their ultimate inspiration and guiding force.
The Japanese have a special reverence for nature.
They believe that spirits reside within every pebble, raindrop and seed, and these nameless spirits are referred to as the "eight million gods."
Japanese nature is blessed with many expressions - deep forests, lush greenery, steep mountains, and pure waters.
These expressions are further heightened by the richness of the seasons.
The Japanese find beauty not only in the offerings.

In every Suntory Whisky lives this unique Japanese sensibility and respect for nature.

2 ARTSTHE ART OF
JAPANESE PEOPLE

"The art of whisky making must always follow the art of nature."

The best Japanese artisans know never to add or to take away, but only to heighten the beauty and spirit that lives deep within each and every ingredient.
They are humble enough to acknowledge that their art can only be as great as the intrinsic richness of each of their ingredients.
There is a surprising humility that exists within their art, whether it's in the blending or in the distillation.
At every stage in creating the whisky, it is this relationship between their craft, nature and humility that inspires them in their uncompromising pursuit of taste.

5 FACTSMIZU SEICHI:
PURE WATER
SOULPLACE

The "soul-place" in Japanese culture is a dwelling that becomes the core source of spiritual inspiration and a unique guiding force.
Water, with its purity, has always been the representative elemental force for Suntory soulplaces.
Yamazaki and Hakushu's water resources are both designated as Japan's "most precious" * for their quality and pure essence.
The region of Yamazaki was formerly referred to as "Minaseno", where one of the purest waters of Japan originates.
The water at Hakushu offers a rare softness and purity, only made possible by filtration of rain and snow through thousand-year-old granite rocks.
*Chosen as "Japan's 100 Most Precious Water" by Ministry of Environment

5 FACTSSHIKI:
THE FOUR SEASONS

The incredible variety of seasons in Japan breathes life into the whisky from its creation through to its maturation.
Both temperature and humidity fluctuate throughout Japan’s four seasons, with different intensities depending on varying geographies, enriching the aging process of Suntory Whisky.
The changes in temperature greatly affect cask "breathing".
This is the secret to producing the extraordinary flavor found uniquely within Suntory Whiskies, distinguishing them from all others.

5 FACTSJUKUSEI TARU:
AGING & CASKS

The Japanese believe that the quality of our sleep is deeply influenced by the environment around us.
They make no exception for their whisky.
Suntory artisans, through painstaking trial and error, have learned that the wood, size, shape, and types of casks transform the taste of their malt whiskies.
They have come to utilize basically three different cask woods and a variety of sizes and shapes to enable a wide range of flavour and aroma profiles in their malt whiskies.
They are world-renowned as the first artisans to create casks using Mizunara, or Japanese oak, there by adding an oriental note to their whiskies.

5 FACTSTSUKURIWAKE:
DIVERSITY
IN THE MAKING

Suntory Whisky distilleries produces more than one hundred types of malt whisky.
No other distillery in the world is known to produce such a large variety of individual malt whiskies.
Diversity in fermentation.
Diversity in the shapes and sizes of the giant copper pot stills.
Diversity in the cask types.

Diversity gives birth to the complex and subtle flavors of Suntory Whisky, creating its richness and harmony.

5 FACTSHITO NO CHOWA:
TEAM SPIRIT
AND LEGACY

Day after day, it is not just one master but a team of six blenders that exercise their unique sensibilities, knowledge and expertise.

A team that is continuously awarded with the blessings and riches of Japanese nature, time, and the philosophy of the masters before them.
A team that must protect both the legacy and the spirit of innovation, while striving to continuously enhance their knowledge.

A team that is charged with the honor of handing their work on to the next generation.

It is this legacy that characterizes Suntory as a true "House" and family of whisky artisans.

PRODUCTS

Please select your country

Select language

Please enter your birth date

I agree to the
terms & conditions and privacy policy

ENTER

Suntory Whisky encourages responsible attitude to the consumption of alcohol and actively discourages abuse and inappropriate consumption.

Are you of legal drinking age in the country where you are accessing this site ?